Electronic Mall Solutions

Electronic Mall Solutions

Mall websites require a powerful backend management system, a good user shopping experience, and a secure and stable server space.

The major feature of a mall website is that users need to implement shopping functions on the website, which involves shopping. Therefore, special attention should be paid to the security of the website. Generally, mall websites should not be designed using ASP programming language, but rather using ASP. NET and PHP languages, which have higher security and stronger functions.

The overall style of the mall is designed based on product characteristics (the following is the main explanation of the front and back ends of the mall website, and not all company functions are generally required).

1、 Frontend interface function module

Product catalog: Professional and flexible product organization, rich product display forms, very conducive to search engine optimization (SEO) and user experience

1. Product catalog display, step-by-step wizard to add products, and multi-level sub columns can be added

2. Introducing the concept of SEO search engine optimization, defining keywords at will, making it more suitable for online marketing promotion

3. The same product can be set to belong to multiple product categories simultaneously

4. Multimedia display of products

5. Multiple price definitions such as market price and promotional price can be set for products to facilitate product promotion

6. Product brand display

7. Product comments and messages, customers can provide more authentic comments on product quality, customer service, etc

8. Product comparison, facilitating users to choose more suitable products and improving their shopping experience

9. Product sorting (price, release time, sales volume, click through rate, number of comments)

10. Product search (regular search, custom attribute search)

11. The product allows multiple images to be uploaded, allowing for a comprehensive display of the product from multiple angles

12. Product recommendation function, mall administrators can recommend any product from the management backend to the homepage display

13. Product Batch Upload

14. Product attribute settings. The product has different attributes, such as color, size, etc

15. Product discount settings. Corresponding discounts related to the purchase quantity can be set for individual products

Shopping Cart: Innovative and reasonable B2C business process, greatly improving the usability and user experience of shopping

1. Add products, product packages, variants, and virtual products to the shopping cart

2. Mini Cart lists shopping items and amounts

3. Automatically store and merge customers' shopping carts (automatically save the items in the shopping cart to facilitate customers' next online purchase without losing this choice)

4. Add to Favorites

5. Update and clear the shopping cart, freely update the purchase quantity or delete the items in the shopping cart

6. Different gift packaging options for configurable products

7. Automatically calculate the final total order amount based on coupons, user group discounts, product discounts, etc

Checkout process: A one page checkout page with clear and reasonable operating procedures and steps, supporting member checkout and anonymous checkout, as well as cash on delivery and payment on delivery

1. Support multiple promotion/discount rules - automatic intelligent calculation of various promotions/discounts, gift certificates, coupons, shipping costs, etc. (same as the 8th point of the "shopping cart" function)

2. Support anonymous shopping

3. Support multiple payment methods and payment gateways

4. Support multiple transportation billing methods

5. Support invoice function

6. Support point giveaways

Product recommendation rules: 1. "Special offer products" recommendation

2. Recommended "optional accessories"

3. Recommendation of "Other Similar Products with Similar Prices"

4. Recommendation of "other similar products of the same brand"

5. "Similar Products" Recommendation

6. Recommendation of "Featured Products"

7. "The customer who purchased this product has also made a purchase" product recommendation

Member Services: Basic services such as member registration, login, modification of personal information, and password modification

1. Customer order management

2. Customer Address Book Management

3. Customer Wish List Management

4. Message subscription

5. Complaint suggestions

6. View Points

7. Product favorites

Advertising display: Flexible and rich advertising display, supporting multiple advertising spaces, linking advertisements with directories, and supporting multiple advertising formats, including images and Flash

Content information release: Easy-to-use and illustrated content information release, including company dynamics, corporate culture, information announcements, help centers, etc

2、 Backend management system

The backend management of the entire system is divided into nine modules by function, including product organization management, order processing, content release management, etc

Background homepage:

Summary statistics of various main information (backend management interface), including customer information, order information, product information, inventory information, recent comments, and feedback, etc

Product module:

1. Product management: Add, modify, delete, copy, batch process products and product packages, plan product listings, SEO, multimedia upload of products, etc. You can define whether the products are physical or virtual, whether to book, whether to sell out of stock, etc. The product introduces the concept of SKU, and products containing multiple SKUs are considered variant products

2. Product catalog management: A tree shaped product catalog organization and management, with the ability to set associations/product recommendations

3. Product Type Management: Define product types, set custom attribute items, SKU items, and product comment items

4. Brand management: Add, modify, delete, and upload brand logos

5. Product comment management: reply, delete

Sales module:

1. Promotion management: It is divided into three categories: catalog promotion, shopping cart promotion, and coupon promotion. Different promotion rules can be defined at will to meet daily promotion activities: shopping discounts, shopping bonus points, shopping bonus coupons, shopping free shipping fees, special offers, specific members purchasing specific products, discounts on discounts, buy two get one free, etc

2. Gift certificate management: Add and send gift certificates

3. Association/Recommendation Management - Based on a rule engine, it can support multiple recommendation types and can manually add or automatically evaluate products

Order module:

1. Order management: You can edit, unlock, cancel, split orders, add products, remove products, confirm stock availability, and adjust prices due to changes in promotional rules. After the order is processed, a return or exchange process can be initiated

2. Payment: Commonly used for viewing order payment information and manual payment functions. Manual payment orders, commonly used for "payment to delivery" type orders, can be understood as a supplementary registration behavior for orders such as payment to delivery

3. Settlement: Provides settlement function between merchants and third-party logistics companies, usually monthly. At the same time, the settlement function is also commonly used to reconcile the data after payment for orders of the "cash on delivery" type

Inventory module:

1. Inventory management: Introduce the concept of inventory, excluding products with sales rules that are always available for sale. One SKU corresponds to one inventory quantity. Inventory management provides functions for adjusting inventory levels such as increasing or decreasing; In addition, specific SKUs can also be set with reserved quantity, smaller inventory quantity, and restocking quantity for products. The specific inventory operation of each SKU product will be recorded in the inventory details record

2. View inventory details records

3. Stock up/Shipping: Create a stock up note, print a stock up note, print a shipping note, print an EMS courier note, complete a series of logistics delivery operations such as shipping

4. Return/Exchange: Process the receiving process for returned/exchanged orders

Content module:

1. Content management: including content management and content directory management. The content directory is organized and managed in a tree structure. Similar to a tree structure of a product catalog, it can be set whether the catalog is a linked catalog

2. Unlimited creation of independent content web pages, such as About Us, contact us

3. Advertising management: adding, modifying, deleting, uploading advertisements, and defining the validity period of advertisements

4. Free setting of mall navigation columns, column content, and column links

5. Unlimited creation of independent content web pages, such as About Us, contact us

Customer module: 1. Customer management: adding, deleting, modifying, resetting passwords, sending emails, etc

2. Feedback management: delete and reply

3. Message subscription management: adding, deleting, modifying message groups and messages, assigning message groups, and viewing subscribers

4. Membership: Add, Remove, Modify

System modules:

1. Security management: administrator, role permission allocation, and security logs

2. System Attribute Management: Used to manage custom attributes. Associable modules include product management, product catalog management, content management, and customer management

3. Transportation and region: transportation company, transportation method, and transportation region

4. Payment management: payment methods and payment history

5. Packaging management: adding, modifying, and deleting

6. Data import management: product catalog import, product import, and member information import

7. Email queue management: Monitor email sending status, delete abnormal emails sent

Report module:

Default number of statistical reports, supporting time period filtering, filtering by different states, exporting and printing in HTML, PDF, and Excel formats

1. User registration statistics

2. Low inventory summary

3. Out of stock orders

4. Order Summary

5. Return and Exchange

Other:

1. Online customer service

2. Recently viewed historical products

3. Page compression and caching

4. Website Map

5. Comprehensive SEO optimization

6. Community sharing function, group buying, flash sale, and limited time flash buying

7. Homepage title, keywords, and content introduction can be set by oneself for SEO search engine optimization (the content of tags such as title, description, and keywords can be set by oneself)

8. Static optimization, supporting URL Rewrite rewriting, more conducive to search engine optimization

9 Traffic Statistics: Intervention in third-party traffic statistics systems, such as CNZZ, 35KF, Google Analysis, etc., to facilitate understanding of your website's browsing status